Advertisers provide a comprehensive brief outlining campaign goals, target audience, key messaging, desired outcomes, and any creative guidelines
Bakewell Research compiles comprehensive reports detailing the campaign's performance, including key metrics, audience insights, and the overall impact of the influencer collaborations
Bakewell Research leverages its expertise to identify suitable influencers based on the campaign's objectives, niche, and audience alignment
Influencers produce the content according to the guidelines and submit it to the agency for review and approval before publishing
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Scheduling& Coordination
Bakewell Research schedules the content to be published on the influencers' accounts at optimal times, considering audience engagement patterns
Bakewell Research crafts a content strategy that outlines the types of content (e.g., posts, stories, videos) and themes that influencers should create to resonate with the campaign's goals